Specialty Programs

Specialty Financing

Funding for situations that don't fit a standard category : unusual collateral, niche industries, or mixed business and personal needs.

Not every funding need fits neatly into a category. Some situations combine business and personal elements, involve unusual collateral, or belong to industries that standard underwriting handles poorly.

Specialty financing refers to structures designed around those situations. This guide explains how to think about them and prepare for the conversation with a funding provider.

Situations that often need a specialty approach

  • Mixed personal and business funding needs
  • Unusual or hard-to-value collateral
  • Niche industries with non-standard revenue patterns
  • Contractor or project-based funding tied to specific jobs
  • Startups with assets but little operating history
  • Unique real estate scenarios that standard lenders decline

How to approach a specialty situation

Start by writing down the full picture: what the funds are for, what assets are involved, what income will support repayment, and what the timeline looks like. Specialty funders size structures around the specifics : the more clearly you can present them, the better the options you'll see.

What to expect from the conversation

  • More detailed questions about the specific situation than a standard application
  • Requests for documentation of assets, contracts, or project plans
  • Structures built around the collateral or revenue rather than a standard template
  • Potentially shorter terms or different cost profiles than standard funding

Questions to ask any provider

  • What exactly determines the amount and terms offered?
  • What happens if the situation changes : delays, shortfalls, early completion?
  • What are all the costs over the full term, not just the periodic payment?
  • What security or guarantees are required?

Frequently Asked Questions

Related programs

Your next step

Ready to explore your funding options?

When you are ready, begin a funding request through Kennify's financing partner. You can review our educational resources first at no cost.